Graphic design

Musée de la Vie romantique

Designing the sign of a Parisian museum devoted to Romanticism, and making it stand out in the street.

Object: Sign and wayfinding
Place: Musée de la Vie romantique, Paris 9th
Field: Graphic design
Context: School project, École Bleue

Educational project, not affiliated with the Musée de la Vie romantique.

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Musée de la Vie romantique, the sign on the entrance gate — The sign on the entrance gate

The brief

The Musée de la Vie romantique is housed in a 19th-century mansion at the end of a cobbled, tree-lined lane in the 9th arrondissement. Barely visible from the street, it is often found almost by chance. The project imagines its entrance signage: a sign readable from the pavement, true to the spirit of the place.

Intentions

Being seen from the street
Evoking the 19th century without pastiche
A lace of dots and flowers
Black and white, for legibility

The design approach

A black background, a serif typeface with 19th-century accents and dotted floral ornaments, like embroidery or lace: the sign evokes Romanticism without pastiche. Applied to the gate and the entrance pillars, it draws the eye from the street and hints at the house and garden hidden behind.